Survey results: are all Smart Home consumers created equal?
Are all potential Smart Home consumers interested in the same solutions?
Do they have the same needs? How does location impact your offering?
How can we learn from the differences between the American and European consumers?
We at Essence Group recently conducted an in-depth survey with smartphone owners in the United States and Europe to better understand how they look at IoT-based smart home management solutions, their distinct needs, interests, and buying habits.
Our survey has shown significant differences between American and European consumers in terms of needs, requirements and the attitude toward Smart Home solutions.
Easy Related Posts
Smart Home Technology Penetration Will Be Huge in Asia-Pacific
The Asian market is providing exciting new opportunities for players in the ever-growing smart home ...read more
Smart Home business opportunities in the Asian market
Connected living is no longer the domain of the future, it is the present reality. ...read more
Top 5 Ways Your Smart Home Can Help You Protect the Elderly
We’ve talked before about the ‘sandwich generation’—adults who have to simultaneously take care of their ...read more
Top 5 Ways Your Smart Home Can Help Take Care of Your Kids
Last week we inaugurated a short series of posts in which we will be offering ...read more